Wed., Oct. 27, 2021
Torstar, the company that publishes the Toronto Star, is signing on to a news partnership with global search giant Google.
Google News Showcase, which launches today in Canada, is a new service designed to give news from trusted publishers a higher profile and help drive traffic back to the publishers’ websites.
News Showcase will include select stories from partner publishers each day, including some that are only available to subscribers on the publishers’ own websites. The stories are chosen and packaged by publishers, ensuring editorial control remains with the publications.
In addition to Torstar, two other publishers — Le Devoir and Les Coops de l’information — are joining forces with Google on Wednesday. Previously announced partners include Black Press Media, Glacier Media, The Globe and Mail, Métro Média, Narcity Media, SaltWire Network, Village Media and Winnipeg Free Press.