470-688 W. Hastings St, Vancouver, BC, V6B 1P1 1 604 408 0746 unifor2000@mediaunion.ca

We may never have a better opportunity to regulate Canada’s news media — and the case for doing it has never been stronger.
There, now that I’ve sent a shiver through media mogul-dom, allow me a few words to explain how a former news reporter came to a conclusion that would have horrified her 20 years ago. And why I think the evidence shows press regulation is the only way to preserve journalism as a public service.
Start with the fact that, courtesy of John Oliver, native advertising is having a moment, which can mean only one thing: they will have to change the name again.
Fake journalism has gone by a variety of names over the last 100 years. Advertorial, puff pieces, brand journalism, BJs, content, sponsorships, sponsored posts, and my personal favourite, “brass cheques.”
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